The paper explores the concept of creative tourism and its role in the development of touristic destinations. The case of the Albanian Riviera is analysed in its current situation in terms of tourism offers and the main objective is identifying potentials of the destination towards the development of creative tourism. What creative tourism is and how relevant Albanian Riviera is from the perspective of creative tourism’s growth, based on authenticity and in accordance with the new tourism market trend, are the two main questions to be elaborated.
Albanian Riviera: Creative Tourism Transcending Local Expediency
Arta Januzi-Cana
Primo
Writing – Original Draft Preparation
2016
Abstract
The paper explores the concept of creative tourism and its role in the development of touristic destinations. The case of the Albanian Riviera is analysed in its current situation in terms of tourism offers and the main objective is identifying potentials of the destination towards the development of creative tourism. What creative tourism is and how relevant Albanian Riviera is from the perspective of creative tourism’s growth, based on authenticity and in accordance with the new tourism market trend, are the two main questions to be elaborated.File in questo prodotto:
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